ATOM Rewards First Three 100 Million Kyats Winners in Its Ongoing ‘Kan Htoo Yinn Kan Myuu’ Promotion Campaign
ATOM Myanmar has officially launched its biggest and extensive customer engagement campaign, ‘Kan Htoo Yinn Kan Myuu – total 1,200 Million Kyats,’ running from 15 January to 31 December 2026. This year’s campaign features an increased total prize pool of total 1,200 Million Kyats and introducing additional benefits to further enrich customer experience.
The campaign has generated strong nationwide participation, with over 158 million lucky draw tickets issued within 3 months. It offers an attractive prize structure, including three grand prizes of 100 Million Kyats in each draw period.
Image: ATOM
The first three winners from January to March are Ko Zay Yar Myint, a Sales Supervisor from Dawbon Township, Yangon Region; Daw Mu Mu Swe, a farmer from Kayan Township, Yangon Region; and U Myint Thaung from Myeik, Tanintharyi Region, demonstrating the campaign’s broad reach across diverse regions and communities. The official award ceremony has been held at ATOM Head Office, Sule Square on 9th April, 2026.
“Our purpose is to deliver ‘Beyond Better Living’ for all the people of Myanmar,” said Mr. Ahmad Abdallah, Chief Executive Officer of ATOM. “With the result of strong engagement and positive impact from last year’s campaign, we have extended this year’s campaign with a larger prize pool of total 1,200 Million Kyats to create even greater value for our customers. It has been truly inspiring to see how these rewards have made a real difference in the lives of our winners, bringing support, new opportunities, greater confidence and hope for the future. We are equally excited this year to continue creating meaningful impact and transforming the lives of more winners.”
Image: ATOM
Customers can participate in the campaign by purchasing any ATOM package worth 999 Kyats or above, including Data, Voice, Flexi, Digital services, VAS, Roaming, and IDD. Each eligible purchase earns lucky draw tickets, increasing customers’ chances to win. ATOM has introduced “Angel Hour,” now referred to as “Special Moments” from ATOM, a first-to-market initiative that reinforces its position as a digitally innovative brand and rewards customers with double (2x) lucky draw tickets during selected times throughout the day.
In addition, the campaign rewards the top 300 ticket-earned users with a 100,000 kyats top-up each, further enhancing the overall customer experience. The campaign is accessible across multiple channels, including the ATOM App, USSD, retail points, banking platforms, and e-wallets, ensuring widespread participation nationwide.
ATOM continuously evolves its offerings based on customer engagement and needs. Last year’s campaign reached a large number of participants and contributed to a notable increase in ATOM App usage, reflecting strong customer interest and trust. With “Kan Htoo Yinn Kan Myuu,” ATOM is scaling up both the experience and rewards to meet rising customer expectations, turning everyday usage into life-changing moments while deepening engagement across its digital ecosystem.
Image: ATOM
The campaign is open to all ATOM prepaid mobile users. To ensure transparency, winners are selected through a random Live lucky draw mechanism and are contacted via the ATOM Call Center. SIM ownership verification is also conducted prior to prize distribution to ensure fairness authenticity.
With an affordable entry point of 999 Kyats, innovative engagement features, and a significantly increased prize pool, the campaign sets new benchmarks in customer engagement, driving loyalty, retention, and meaningful impact across Myanmar. Running until the end of December 2026, the campaign invites customers to participate for a chance to become one of the 100 Million Kyats winners by purchasing eligible ATOM packages and increasing their chances through continuous engagement. For more details, please visit: https://www.atom.com.mm/terms-mm.
