Ooredoo announces Winners of the “APPathon” Myanmar’s first Virtual and Digital Design Innovation Challenge

From 157 participants, Ooredoo Myanmar has selected 3 winning teams and 2 runner-ups for the APPathon, Myanmar’s first virtual and digital design innovation challenge.

Hexa Tech team has been revealed as the winner of the APPathon challenge and has collected the US$ 3,000 prize. The Renovation for Lifestyle team has been named as the second winner, earning a US$ 2,000 prize, while the NXT team has secured a third-place with a US$ 1,000 prize. Two runner-ups –Presto and Duo Design Lab- – have both received certificates of excellence. Photo Source https://www.facebook.com/OoredooMyanmar

“We had a lot of preparation time for Ooredoo APPathon. By using this preparation time, we were able to make the best of each version with the help of references, local surveys, and the advices from our school seniors. We are very happy to win the first prize with our Redesigned MOA. We would like to thank Ooredoo for creating the Expert Talk program and giving the opportunities for young people during the Covid-19 period,” Hexa Tech, the winning team, explained.

All participants were judged based on the main 3 criteria which are the idea generation—

(1) The ability to demonstrate the generation of design ideas based on factors such as accessibility, functions, and research, user-centric process

(2) The demonstration of the understanding of user needs to be based on factors such as flow, information architecture (IA), purpose, and visual, and system thinking

(3) The understanding of system requirements based on factors such as cross-platform, consistency, and error-handling.

Mr. Alok Verma, Chief Commercial Officer of Ooredoo Myanmar remarks, “We would like to congratulate all the winning teams who have demonstrated the skills, the effort, and dedication throughout the challenge. In line with Ooredoo

Myanmar’s vision of enriching people’s digital lives, the company is committed to driving digital transformation and providing the opportunity to Myanmar youths to be part of the amazing digital journey.” Photo Source https://www.facebook.com/OoredooMyanmar

The APPathon, Myanmar’s first virtual and digital innovation challenge, aims to engage and empower Myanmar’s youth to co-create the next generation of digital products and services. This Innovation Challenge seeks to drive product design innovation. All the participants had to redesign “My Ooredoo App” by providing innovative and creative design inputs to offer the best user interface and customer experience. Throughout the challenge, participants received feedback and mentorship from Ooredoo & industry experts.