ATOM and uab bank Launch “uab Thaw Ka Kinn Way TelcoCare,” a Digital-First Life Protection Solution for ATOM Users
ATOM Myanmar and uab bank Public Company Limited (PCL) have officially launched “uab Thaw Ka Kinn Way TelcoCare”, a simple and affordable life insurance protection solution designed specifically for ATOM users. Through this collaboration, customers can enjoy a fully digital, paperless enrolment journey via their mobile devices including KYC questions, NRC photo upload, beneficiary details submission, digital signature and online payment. Customers can subscribe starting from 10 March 2026, via the ATOM Store App or by visiting ATOM Official website.
Image: ATOM
“uab Thaw Ka Kinn Way TelcoCare” is tailored for young adults aged 18 to 45 who are seeking essential, affordable protection with meaningful benefits. The policy offers a 3-year term with coverage ranging from MMK 1 million to MMK 10 million, providing financial protection against Death or Total Permanent Disability, as well as Accidental Death and Accidental Dismemberment.
“We are continuously expanding our digital ecosystem to bring more meaningful value to our users. Through “uab Thaw Ka Kinn Way TelcoCare”, our users can enjoy a better experience and greater benefits from our innovative digital solutions designed to improve everyday life. This partnership reflects our broader ambition to go beyond connectivity and empower financial security through digital innovation.” said Mr. Ahmad Abdallah, Chief Executive Officer of ATOM.
Image: ATOM
Beyond life insurance coverage, ATOM provides policyholders with exclusive telco packages based on the premium at enrolment, including both data and call benefits. Additionally, the policyholders are also eligible for the lucky draw with prizes from 10 March 2026 to 20 April 2026.
Mr. Christopher Loh, Chief Executive Officer of uab bank PCL, also said that “At uab, we believe protection should be simple, affordable and accessible for everyone. Through our partnership with ATOM, we are bringing life insurance closer to the people by making it available through everyday mobile services. With “uab Thaw Ka Kinn Way TelcoCare” families across Myanmar can now protect their future more easily and confidently.”
Image: ATOM
The partnership between uab and ATOM represents a modern, customer-centric approach where telecommunications and financial protection merge to deliver greater value to everyday Myanmar users. By leveraging ATOM’s digital platform and uab’s risk management expertise, the partnership aims to bridge the protection gap and enhance household resilience nationwide. For more information about “uab Thaw Ka Kinn Way TelcoCare,” please visit Thaw Ka Kinn Way Life Insurance.
