Samsung Launches “Share the Love” Program Letting Customers Help Donate

As part of its annual Samsung Love & Care social responsibility program, Samsung has launched a new “Share the Love with Samsung” program across Myanmar, letting customers themselves take part in directing donations.

Under the program, from September 23 to October 12, 2022, customers who purchase Samsung smartphones can get up to 500,000 kyats in cashback benefits, and those who purchase home appliances can get up to 1.2 million kyats in cashback — with Samsung also donating between 3,000 and 10,000 kyats per purchase to causes in need.

Samsung Share the Love donation program announcement
Photo Source https://www.facebook.com/SamsungMyanmar

During the promotional period, customers who purchase Samsung products from authorized retailers, other stores, or online nationwide can scan a “Share the Love with Samsung” QR code and choose where they’d like to direct their donation — a monastic elder care home, an orphanage, or a home for people with disabilities. Samsung will provide a thank-you certificate for each donation, and by sharing that certificate publicly on their Facebook page using the hashtag #LoveandCarewithSamsung, customers also get a chance to win additional prizes from Samsung. Full details are available on Samsung’s official Facebook page and at nearby retailers.

“At Samsung, we’re committed to continually offering the people of Myanmar the most suitable and innovative technology products, while also supporting communities in need across the country each year through our ‘Share the Love with Samsung’ program. This year, we wanted to direct our support toward three areas in need, working hand-in-hand with the customers we value most — which is why we launched this program. We believe the love and goodwill that comes back to us through this kind of support will give us the strength to keep moving forward on our journey,” said Mr. Harrison Song, Managing Director of Samsung Myanmar.

Samsung Love and Care program details
Photo Source https://www.facebook.com/SamsungMyanmar

Once the program ends, Samsung Myanmar will announce via its official Facebook page which locations received donations and how much was donated to each. Customers who wish to do so will also be able to personally accompany Samsung Myanmar staff to visit these three designated locations to take part in the donations themselves.

“Samsung Love & Care” is a long-running social responsibility program that Samsung has run since 1995 across markets in Southeast Asia, Central Pacific, and South Pacific, aimed at improving people’s quality of life around the world. Samsung Love & Care launched in the Myanmar market in 2015, and has since carried out yearly support and awareness programs for monastic education schools, organizations for the blind and disabled, and students and young people across the country.

FAQ

Q: How much does Samsung donate per purchase under this program?
A: Between 3,000 and 10,000 kyats per purchase, directed to a cause the customer selects via QR code.

Q: How long does the “Share the Love with Samsung” promotion run?
A: From September 23 to October 12, 2022.