The UEFA Champions League final was held on June 1 at London’s iconic Wembley Stadium. As the tournament’s official Global Partner, world-leading smartphone brand OPPO brought its flagship OPPO Find X7 Ultra to the final to capture unforgettable moments and celebrate the winners as they lifted the 2024 UEFA Champions League trophy.
The OPPO Find X7 Ultra is OPPO’s latest flagship device, built to let fans relive their favorite football moments with authentic, true-to-life detail while capturing powerful, striking images. To showcase these capabilities, OPPO put its “What A Shot” imaging award-winning fan photos on display inside Wembley Stadium during the final, giving a global audience a look at the best moments of their lives, brought back to life through OPPO devices.
Image: OPPO
As part of the festivities, OPPO’s Global Brand Ambassador Kaká joined a series of activities with special guest performers at OPPO’s dedicated hospitality lounge, giving international fans the chance to meet him in person. To let football fans who couldn’t make it into the stadium share in the excitement, OPPO also set up an experiential booth at Potters Field, near Tower Bridge.
“It’s inspiring to see how OPPO’s leading mobile imaging technology keeps evolving for football fans, capturing countless unforgettable moments both on and off the pitch throughout this UEFA Champions League season,” said Billy Zhang, President of Overseas Marketing, Sales and Service at OPPO.
Image: OPPO
Immersive on-site activities that brought the matchday experience to life
OPPO’s hospitality lounge returned to the Champions Village this year with even more interactive experiences for fans. Inside the lounge, guests got to feel the excitement of top-tier football through OPPO and UEFA’s distinctive brand experiences, alongside games and entertainment that let them explore OPPO’s latest smartphones and smart devices.
At the OPPO x UEFA Imaging Zone, guests had the chance to see this year’s most stunning tournament moments, captured by professional photographers using OPPO’s latest Find Series smartphones.
Image: OPPO
Beyond the lounge, OPPO’s experiential booth at Potters Field kept the excitement going right up to the final whistle, energizing the crowd as part of the wider UEFA Champions League festivities. At the booth, visitors could use the OPPO Find X7 Ultra to take photos of themselves seated in replica seating styled after the stands used by this year’s finalists, Borussia Dortmund and Real Madrid. Visitors also got hands-on time with the OPPO Reno11 F 5G and OPPO’s exciting new AI photo editing tool, AI Eraser.
“This has been another remarkable year working alongside OPPO, bringing the latest imaging technology closer to fans and giving them the chance to be part of the UEFA Champions League experience itself,” said Guillaume Sabran, Head of Sponsorship and Licensing at UEFA. He added, “Over the past two years, OPPO has become an outstanding partner within the UEFA family.”
Image: OPPO
OPPO’s commitment to sports-related charity work
Around this year’s UEFA Champions League final, OPPO and UEFA Champions League held a charity football match in London on May 30. Five Indonesian players faced off against a team of football legends including Kaká, his former teammates Roberto Carlos and Iker Casillas Fernández, Clarence Seedorf, and his friend Robert Pirès.
After the match, all the players signed a single match jersey bearing the autographs of every legend and every Indonesian player involved, which was then auctioned off. All proceeds from the auction will support youth football development organizations in Indonesia.
Image: OPPO
The five-a-side match wasn’t just a celebration of the shared passion felt on the pitch — it was also a testament to OPPO’s commitment to sports-related charity work. Through initiatives like this, OPPO continues to support young footballers with the resources and backing they need to pursue their dreams, hoping to inspire and empower the next generation.
As a partner of the UEFA Champions League, OPPO has brought audiences around the world closer than ever to one of the biggest football tournaments on the planet. Looking ahead, OPPO will continue to lead the way in AI and mobile imaging technology, empowering fans under its “Empower Everyone, Everyday” philosophy as it works to bring them even closer to the world’s biggest sporting events to come.